“I cannot recommend Vicky highly enough, she is not only extremely knowledgeable about all things international HE related with a strong strategic aptitude but also has a phenomenal capacity to deliver top quality work to tight timescales.”
— Martyn Edwards, Director of Marketing and Advancement, Loughborough University (2022)
Following on from the webinar I gave in June on The Proper Role of Marketing in Overseas Campus Development (see Resources page of this site), here's a PDF copy of an article of mine (entitled: Branch Campus Development - Marketing expertise required) which has just been published in the Summer 2014 edition of the European Association for International Education's (EAIE) Forum magazine.
International branch campuses can succeed or fail depending on whether they enrol enough studen... View Page
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