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International Education Strategy and Marketing

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Pages tagged INTERNATIONAL STUDENT RECRUITMENT

International Graduate Employability | Blog Entry by Vicky Lewis

Sometimes conferences generate a lot of media (and social media) buzz. That was the case with the 28 January UUK International event on International Graduate Employability: Making Good on the Promise. Perhaps this was because it was the first of its kind to connect together some important agendas, which need to be thought about holistically rather than in isolation. Of course, one of the first developments that comes to mind when one thinks about international graduate employability is the l... View Page

New EAIE Pathways to Practice Guide | Blog Entry by Vicky Lewis

I was asked by the European Association for International Education (EAIE) to develop the first of their Pathways to Practice e-guides. This new series of practical guides is designed to be a 'practitioner's toolkit'. This first guide has two purposes: To help practitioners to argue the case for a strategic marketing-based approach to international student recruitment. To guide them through the process of creating a robust international marketing and student recruitment... View Page

UK HEI motivations for internationalisation | Blog Entry by Vicky Lewis

Back in 2005, I was doing the fieldwork for my doctorate (a DBA in Higher Education Management at University of Bath). This involved (amongst other things) a national survey of UK HEIs (administered via BUILA – the British Universities' International Liaison Association) focusing on key institutional drivers for internationalisation. This blog summarises the survey findings which were generated exactly ten years ago. I then speculate on what might be different if I were to re-run th... View Page

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TRANSNATIONAL EDUCATION INTERNATIONALISATION INTERNATIONAL CAMPUS EAIE OVERSEAS CAMPUS MARKETING MARKETING INTERNATIONAL STRATEGY DEVELOPMENT PROCESS COLLABORATION INSTITUTIONAL STRATEGY INSTITUTIONAL MISSION GLOBAL ENGAGEMENT GLOBAL HIGHER EDUCATION INTERNATIONAL OFFICE INTERNATIONAL PARTNERSHIPS NATIONAL STRATEGY BRANCH CAMPUS ORGANISATIONAL CULTURE INCLUSIVITY INTERNATIONAL STUDENT RECRUITMENT GOING GLOBAL COVID-19 MOOC BUILA MALAYSIA INTEGRATED INTERNATIONALISM ORIGINAL RESEARCH INSTITUTIONAL DRIVERS INTERNATIONAL GRADUATE EMPLOYABILITY STUDENT RECRUITMENT INTERNATIONAL EDUCATION HUBS INTERNATIONALISATION AT HOME BREXIT TRAINING COURSE GLOBAL CITIZENSHIP RATIONALES OVERSEAS CAMPUS HIGHER EDUCATION CROSS-CULTURAL COLLABORATION RESOURCES OUTCOMES DATA STUDENT VOICE INTERNATIONAL OFFICER STAKEHOLDERS INTERNATIONAL EDUCATION STRATEGY ORGANISATIONAL STRUCTURE GLOBAL EDUCATION HUB BRITISH COUNCIL INTERNATIONAL EDUCATION HUB POLICY CONTEXT GRADUATE ATTRIBUTES EXPERTISE UKCISA CULTURAL INTELLIGENCE HIGHER EDUCATION ACADEMY DRIVERS FOR CHANGE ALUMNI RELATIONS SDGS WORKSHOP SKILLS STAFF ENGAGEMENT OVERSEAS OFFICES INTERNATIONAL STUDENTS ISKANDAR INVESTMENT LEADERSHIP ENVIRONMENTAL SUSTAINABILITY USA UNIVERSITY OF BATH DBA CULTURAL VALUES TOOLKIT DELIVERY MODES INTERNATIONAL MARKETING BENCHMARKING GLOBAL UNIVERSITY INTERNAL SUPPORT REGIONAL HUBS SHARED CAMPUS UNIVERSITY OF SOUTHAMPTON TEACHING OVERSEAS TRAVELLING MINDSET SINGAPORE TNE-HUB CHANGE THE PIE UK HE SECTOR ENGAGEMENT CONSULTANCY CAREERS FUTURE MODELS NEWCASTLE UNIVERSITY STRATEGIC MARKETING GRADUATE OUTCOMES FORUM MAGAZINE UNIVERSITY OF BRISTOL GOVERNANCE CORONAVIRUS INSEAD INSTITUTIONAL PARTNERSHIP PARTNERSHIP DEVELOPMENT NICHE EXPERTISE UUK INTERNATIONAL SUSTAINABILITY UNIVERSITY OF READING PATHWAYS TO PRACTICE MARKET RESEARCH REPUTATION POST-STUDY WORK EDUCITY UNIVERSITY OF WISCONSIN-MADISON WIDENING ACCESS

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